Showing posts with label Community. Show all posts
Showing posts with label Community. Show all posts

Tuesday, June 10, 2014

Love Lost In Foursquare Breakup


As a hardcore Foursquare user, I hate to admit it but the service has lost a bit of its mojo with the recent update which split the service into two components – Foursquare and Swarm.

The new Foursquare functions similar to Yelp and expands on the service’s previous efforts to focus on local discovery and recommendations. Foursquare continues to deliver on both aspects but now relies on Swarm, its sister app for new location data.

Swarm functions much like the original Foursquare and is faster than its predecessor for check ins. Some of the components migrated over from the original service include the ability to see nearby friends, check in to various locations, and view venue specific info. Added to the service is an increased awareness of your location when you open the app, stickers to represent actions, and similar to Facebook’s recent “Nearby Friends” feature, the ability to broadcast and share your location with friends to increase the chance of impromptu meet-ups.

Core components missing from the new apps include the stat board, badges, points, and Foursquare's popular Mayorships.

The Foursquare breakup while not perfect isn’t a death sentence for the location service necessarily. It’s likely only the beginning of the next chapter.

As a longtime underdog in the social media world Foursquare has adapted and changed with the times. It has proved it can be resilient and focused on an established vision. All being said however with its increasing age, it runs the risk of losing ground to newer apps on the market. One of the most notable is Move. It was recently acquired by Facebook and tracks movement and location without the need for user driven check ins. Paradoxically, it’s powered by Foursquare for location data.

For now I’m still in, even if it means I can’t be the Mayor of my favorite spots.


Sunday, August 25, 2013

Which Way is the Gayborhood? Seattle’s Capitol Hill




Earlier this month I attended "Evolution of the Gay-borhood" co-hosted by the Greater Seattle Businesses Association (GSBA) and Out for Sustainability. The event focused on defining the notion of a Gayborhood and had voices from around the community to speak about various topics related to retaining the neighborhood's identity and sense of place. 

One of the standout presenters was Louise Chernin, CEO of the GSBA. She articulately defined the meaning of a Gayborhood. Her definition is as follows, a Gayborhood is a place where LGBT people historically have lived in large numbers. Their presence usually has a noticeable impact on the surrounding community values and businesses. Today these places retain cultural history and are important destinations to celebrate key milestones in the fight for LGBT equality.

Louise was quick to point out however that Gayborhoods shouldn't be thought of as the only LGBT place in the region. Historically Seattle's gay population has called a variety of neighborhoods and cities home; we're beginning to see members of the LGBT community live in places far outside of the historic center. Two notable hot spots include West Seattle and Vashon Island. Louise went on to stress the fact that neighborhoods develop and retain identities tied to their "founders." Similar to ethnic ghettos long inhabited by Jews, Blacks, or Asians, Gayborhoods will always retain a sense of history and place of importance to the community.


Michael Brown, a geography professor from the University of Washington followed up shortly after Louise and added a few noteworthy points to consider. Like many items in Seattle, Capitol Hill is a place heavily infused with mythology and hyperbole. He challenged the audience to think about the fuzziness and ask, "Where are the blurred lines and what's being left out of the discussion." His point behind this statement was Seattle's gay history when reviewed as a whole is actually more complex than just a single place.

Looking not too far back into the city's history, Michael noted that Seattle's Gayborhood was actually birthed in Pioneer Square and has shifted a number of times since to accommodate new tastes and demands. As he jokingly put it, "No one wants to go to their parents' gay bars." The visibility and scale of the community also added pressure for it to move to a new location. It first migrated up to the upper portion of Capitol Hill – roughly between 12th St to 15th St (west-east) and East Mercer St to Pine St (north-south), and has since migrated back further down west to encompass a larger swath of land, arguably - like all Seattle neighborhood boundaries, I-5 to 15th St (west-east) and East Mercer St to Pine St (north-south).

The future of the neighborhood is increasingly unsure. With the city as a whole doing well economically, there is increased pressure to further develop the neighborhood which is leading to some changes in the built environment and community. Tom Rasumusn, Seattle City Councilmember, spoke first on this point. He highlighted the city's growing commitment to retaining the neighborhood’s diversity and character by preserving "auto row" style buildings and encouraging small businesses to develop over big chain stores. The Pike/Pine Corridor has even gained special protection under the Pike/Pine Conservation Overlay District which dictates what types of development can take place. In terms of preserving LGBT community within the area, there is a big push being backed by Capitol Hill Housing and GSBA to support the creation of a LGBT community visitor center within the new Capitol Hill light rail station. The center would serve all members of the community but would also place heavy emphasis on supporting LGBT youth and elders - a segment of the population which is considered ignored by many experts.   


Washington state and Seattle specifically is fortunate to have Capitol Hill. It's a major local economic engine and has become an international beacon for the LGBT community. Moving forward it will be increasingly important to continue dialogue about maintaining the character of the neighborhood while still allowing for growth. Gayborhoods and other ethnic ghettos will always continue to evolve and change, the most important question however is how.

[Photos Courtesy of Out for Sustainability, Seattle Times, and City of Seattle]

Sunday, August 18, 2013

Job Hunting Tips from Northwest HR Experts

While the Great Recession is quickly becoming a distant memory, a number of people are still caught up in its wake. Many still struggle to find balance and get back on their feet. Optimism is on the rebound however with new opportunities beginning to sprout up daily.

To help improve my own job hunting skills and get a better understanding of the market's conditions, I recently attended “Career Insights event: What Are Employers Looking for Today?” hosted by UW Professional & Continuing Education. The event was focused on empowering job seekers and equipping them with tools and advice to be successful in their job hunt. Below are a few key takeaways. 

Why Companies Hire?


From the hunting perspective this formula can often seem like rocket science but it’s actually a simple equation. It comes down to two key components.

1) Can the person do the job?

2) Is the candidate a cultural fit?

The first question is rather simple to answer; it’s about ticking off boxes related to the position. For example, if a job requires knowledge of Excel and HTML, you won't be considered for the role if you don't have these skills. In today's fast paced work environment employers are reluctant to hire employees who want to "learn on the job." Thanks to a plethora of traditional and online education options today, it’s expected that if you want a skill, you'll obtain and perfect it on your own.

The second question is a little harder to answer and is a bit more subjective. "Fit," as often termed by recruiters, is about how closely a candidate’s values align with the companies. “Values” is large bucket but usually contains issues such as work/life balance, source of professional satisfaction, and long term goals. These items aren't often apparent on the surface. Recruiters usually get these answers by asking candidates questions about “work preferences.” While there is not a check box per se. Eyes light up, stars align, and things just click when its present. In this regard, it's sort of like dating. If the spark is there, both the recruiter and candidate will know it.

Networking - Laying Tracks for Success

Ask a recruiter about job hunting tips and they’ll most likely share the golden rule, "Network." The web may have made the job application process easier but don't be fooled, hours spent in front of a computer submitting job applications is worth far less than a few minutes meeting a new or established contact to speak about your job hunting goals. A general rule of thumb to keep in mind during a full-time job hunt is to conduct 2 - 3 meetings a week

Networking is often misrepresented as people looking to quickly climb the career ladder without putting in "dues." While this is a definition you could use to describe the activity, I've found it’s a tad inaccurate; highlights the negative aspects of networking. When defined positively, networking is the act of meeting people (established or new contacts) in-person (ideal) or via communication tools - phone, video chat, or email (less ideal). These meetings should be focused on getting to know people you're generally interested in professionally. Think professional "blind date."

Discussion during the meeting can vary but it's best to bring questions to keep the conversation flowing. It’s also good to be prepared to talk about your professional goals and companies you'd like to work for. Many jobs are still found through  Six Degrees of Separation (arguably less thanks to social media). Your contact may not know someone but their friend's brother's coworker may be the executive assistant to the CEO of your dream company. Connections are hidden from direct view but easy to dig up when actively searching.

Show Me the Money!
Long held as a sacred topic to be excluded from dinner conversations and family gatherings, money is an inevitable topic during job hunting. Surprisingly during the event, the HR professionals laughed off the question and cited it as a minor component of the interview process.

"It's merely a data point," Anne-Marie Archer, CEO of Archer and Associates said. "We use the number to determine if you fit within the pay range we've established for the role." 

All the HR professionals at the event noted it’s important to exude confidence in your “ask” however. To get comfortable making the “ask” they recommended checking out government salary data or increasingly accurate tools such as Glassdoor or PayScale. This information will help you understand your market value.

After you’ve conducted research, they advised attendees to keep two numbers in mind. The first should be tied to how much money you NEED to pay your bills. While the second number should be ideal; it’s what you'd LIKE to make. The key difference being the first is tied to survival while the latter is more abstract and tied to increasing quality of life.

The compensation number is important for a variety of reasons but for the job hunter, it will later connect to job satisfaction and security. Ask for too little and you'll feel undervalued. Ask for too much and you may feel trapped without room to grow or leave because of fear of finding a similar salary elsewhere. There's no perfect formula but it’s important to do your research and understand your value.  

Finding Direction in Your Career
Often one of the most challenging aspects of career planning is determining direction. Unlike schooling which is affixed to a specific "rail," career paths have many spur lines and can take various turns. Determining the correct path can seem difficult, if not impossible at times but can be achieved with a bit of reflection. David Hardick, Director of Recruiting & HR at Context Relevant gave this advice for finding direction in your career and life in general.

"Often I ask clients to pause and review their life for guidance," David said. "Start in childhood and walk forward. What points do you notice the greatest feeling of joy and accomplishment? What moments created awkwardness or proved to be difficult? These moments will help you determine what your strengths are and where to focus." 

Surviving Unemployment
Easily one of the most difficult experiences for adults, unemployment can be challenging emotionally and mentally. It's not a situation to be entered into lightly; it has its own set of special challenges. When I entered the job market in the middle of 2009 during the end of the Great Recession, I quickly found myself confronted with this reality. While challenging, it’s possible to overcome the difficulties and come out stronger from the experience.

Below is some general advice shared by the HR professionals at the event relating to conducting a full-time job hunt.
"Network in the morning. Your energy will be higher than in the afternoon." "Act like your best days are ahead of you, not behind."
“Be an employer’s aspirin; present yourself as problem a solver.”
“Have four solid success stories you can talk about and adapt during an interview.”
“Quantify past job results.”
“Resume style is subjective; find one which works for you and make sure it has 0 errors.”
"It's not what you know but often who you know."

A family friend also shared an important tip I always keep in mind when job hunting.

"Unemployment is ultimately a game. There are a set of rules with a handful of financial parameters. It's up to you as a job seeker to determine how you spend your 'free time' - education, vacation, networking, job hunting, etc. You must keep in mind however that the clock will eventually run out; your job is to beat the clock. Find a job before you're mentally, physically, and financially exhausted. Life gets more difficult when the clock runs out." - Holland Family Friend  

Final Words

Kudos to UW Professional & Continuing Education for hosting “Career Insights event: What Are Employers Looking for Today?” The HR professionals provided a wealth of knowledge and tips on how job seekers can obtain work in the US' recovering economy. Be sure to check out its website for future events and educational opportunities. You can also relieve the event via the tweets I curated on Storify.

Job hunting is challenging but it's important to keep in mind it's possible to be successful when enough time and energy is devoted to the endeavor. I also can't stress this final point enough. After you land a job, #PayItForward! Help someone else. Pass on a job posting. Review a resume. Sit down for coffee with a stranger. The economy is a human invention. Don't let it lose its human connection.

[Photos courtesy of eriwst, cta_web, 401(K) 2013, tqhh, andjohan, and Kanu 101]

Monday, April 29, 2013

PRSA Jumpstart Springs to Life at Saint Joseph

Content originally published in the spring addition of PRSA Puget Sound Newsflash

Jumpstart returned to Seattle this spring with a new location and fresh set of speakers. The event was held at the Saint Joseph School on Capitol Hill. It attracted over 50 aspiring and working professionals from around Washington.

This year’s event was keynoted by Whitney Keyes – author of Propel: Five Ways to Amp-Up Your Marketing and Accelerate Business and professor of Strategic Communications at Seattle University. Her presentation focused on the importance of being open to an evolving career path which may not be linear. Other speakers included Kyle Warnick – Microsoft, who spoke about the importance of personal branding and Mark Firmani – Firmani+Associates, who gave attendees practical advice on how to obtain their first job in PR. Other activities at Jumpstart included mock interviews, resume reviews, a media panel, and  small roundtables featuring seasoned PR professionals from various fields.

New to Jumpstart this year was a raffle which featured prizes donated by speakers. Prizes included
inspirational books, gift cards, and additional 1:1 time with speakers over coffee or lunch. Attendees were very satisfied with the event and mentioned they thoroughly appreciated the access to seasoned PR professionals.

Thanks to the Jumpstart planning committee for all of their hard work this year. Members of the group included:

Amy Boyd
Emily Nauseda
Erin Applegate
Dominique L’Eplattenier
Joshua Holland
Jay Peters
Kate Hudson
Shefali Sain
Shelsea Rawson
Stephen Odell

Interested in being a part of the Jumpstart 2014 planning committee? Contact Jay Weisberger at
Jay.Weisberger@skanska.com. with inquiries about opportunities. In the meantime, stay connected to the Jumpstart by following it on Facebook at Puget Sound PRSA for Students and Twitter at
@PRJumpstartSEA for the latest news.

Sunday, April 7, 2013

Living the West Seattle Dream



Admiral Viewpoint Seattle
It seems like only yesterday but this month marks a year since I moved to West Seattle. While it’s not long enough to claim full-fledged West Seattleite status, it has afforded me an in-depth look at why so many Seattleites choose to call this portion of the city home.

Below is a list of a few of my favorite spots in West Seattle.

C&P Coffee
C&P is a great place to get a taste of what West Seattle has to offer. The shop is home to dog lovers, entrepreneurs, and corporate types. This eclectic mix creates an interesting environment for people watching.  C&P is super laptop friendly and is open to four legged friends.

Website: http://www.candpcoffee.com/

Metropolitan Market – Admiral
Slightly more expensive than most grocery stores in the area, Metropolitan Market is a temple for those who love good food.  Produce and products change with the seasons, offering up new options throughout the year. Metropolitan Market also has a killer deli. Check out its Pork Loin sandwich. You won’t be disappointed!

Website: http://metropolitan-market.com/locations/

Alki Beach
Similar in feel to a beach town, Alki is a perfect escape from the hustle of Seattle’s urban core.  With stunning views of the Olympic Mountains and Elliott Bay it’s easy to quickly forget your location and shift into vacation mode. Alki is fairly easy to access from fall to early spring but becomes packed during the summer time. While walking the street be sure to check out the monument dedicated to the Denny Party and the founding of Seattle.

Website: http://www.seattle.gov/parks/park_detail.asp?ID=445

Admiral Theater
Admiral Theater is a historic two screen movie palace with a navy theme. It shows a mixture of contemporary, artsy, and cult films. In addition to its normal showings the theater also shows Rocky Horror on the first Saturday of each month and hosts films from SIFF and the Lesbian and Gay Film Festivals.

Website: http://www.farawayentertainment.com/admiral.html

The Junction
While there is no official center to West Seattle, the Junction serves as a vibrant anchor to this portion of the city. With shops running up and down California Avenue for a number of blocks, it’s easy to fulfill most of your everyday needs here. The area also features a number of grocery stores nearby including QFC, Trader Joe’s, and Safeway.

Website: http://wsjunction.org/

Schmitz Park
This 53 acre park has remained virtually untouched for years and features some of the city’s only remaining old growth forest. A collection of dirt trails run through the park offering up great options for hiking and biking. Schmitz Park’s lush tree canopy also creates a natural escape from the heat during the summer and is significantly cooler than other parts of the city.

Website: http://www.seattle.gov/parks/park_detail.asp?id=465

Marination Ma Kai
Relatively new to West Seattle, Marination Ma Kai is a welcome addition. Similar to its Capitol Hill outpost, Ma Kai brings the delicious taste of Marination’s food truck to a traditional restaurant setting.  Many of the menu options are the same but it also features beach side themed dishes including fish tacos and fish and chips. Its location offers patrons a striking view of the Downtown Seattle skyline.

Website: http://marinationmobile.com/ma-kai

West Seattle Water Taxi
The Water Taxi is a cheap scenic trip which quickly transports you from Downtown Seattle’s busy waterfront to the calm shores of West Seattle. Once you arrive you'll be able to take a free shuttle bus to many of West Seattle’s main attractions including the Junction and Alki beach.


Prost!
Leave your passport at home beer lovers. This pub features a number of German beers and dishes. Serious beer drinkers can participate in the establishment’s loyalty program and have their name engraved on a custom mug they can use during visits. Prost has sister pubs throughout Seattle including Feierabend in the Cascade neighborhood.

Website: http://www.prostwestseattle.com/

Luna Park Cafe
This classic diner gets its name from Seattle’s original Luna Park – a West Seattle theme park. Luna Park Cafe features burgers, shakes, and other Americana favorites. The restaurant has many pieces of the old Luna Park on display. Stickers from Luna Park Cafe can also be found throughout West Seattle on cars and buildings. 


West Seattle Neighborhood Sign in the Morgan Junction